Privacy Policy
How we collect, use, and protect your personal information
Last Updated: January 2024
This privacy policy explains how magenta-petal collects, uses, stores, and protects your personal information when you use our website and services. We are committed to protecting your privacy and handling your data transparently and responsibly.
1. Information We Collect
1.1 Information You Provide
When you interact with our services, you may provide us with:
- Name and contact details when submitting enquiry forms
- Email address for communications and programme access
- Programme preferences and service selections
- Messages and correspondence you send to us
- Payment information when purchasing programmes (processed securely by third-party payment providers)
1.2 Automatically Collected Information
When you visit our website, we may automatically collect:
- IP address and general location data
- Browser type and operating system
- Pages visited and time spent on site
- Referring website information
- Device information
2. How We Use Your Information
We use the information collected for the following purposes:
- Responding to your enquiries and providing requested information
- Processing programme bookings and providing access to purchased content
- Sending administrative communications about your account or bookings
- Improving our website functionality and user experience
- Analysing website usage patterns to enhance our services
- Complying with legal obligations
3. Legal Basis for Processing
We process your personal data under the following legal bases:
- Consent: When you submit enquiry forms or sign up for newsletters
- Contract: When necessary to fulfil programme bookings and provide services
- Legitimate Interest: For website analytics and service improvement
- Legal Obligation: When required to comply with applicable laws
4. Data Sharing
We do not sell your personal information. We may share your data with:
- Service providers who assist in operating our website and services
- Payment processors for secure transaction handling
- Legal authorities when required by law
All third-party providers are contractually bound to protect your information and use it only for specified purposes.
5. Data Retention
We retain personal information for as long as necessary to provide services and fulfil the purposes outlined in this policy. Enquiry data is typically retained for two years unless you request earlier deletion. Transaction records may be retained longer to comply with legal requirements.
6. Your Rights
Under applicable data protection laws, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal data
- Object to or restrict certain processing activities
- Request data portability
- Withdraw consent where processing is based on consent
To exercise these rights, please contact us using the details provided below.
7. Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include secure data transmission, access controls, and regular security assessments.
8. International Transfers
Your information may be processed in countries outside the United Kingdom. When this occurs, we ensure appropriate safeguards are in place to protect your data in accordance with applicable data protection laws.
9. Children's Privacy
Our services are not directed at individuals under 16 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will delete it promptly.
10. Changes to This Policy
We may update this privacy policy periodically. Significant changes will be communicated through our website. We encourage you to review this policy regularly.
11. Contact Information
For questions about this privacy policy or to exercise your data rights, please contact us:
Email: [email protected]
Address: 47 Portland Street, Manchester, M1 3LF, United Kingdom
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated.